Your top news on small business
Provided by AGP
Otter Moving lands Devils partnership ahead of New Jersey launch
May 20, 2026
By AI, Created 4:20 PM UTC, May 20, 2026, /AGP/ – Otter Moving & Storage has become an Official Small Business Partner of the New Jersey Devils in a multi-year deal tied to its East Coast expansion. The Brooklyn-based mover plans to begin serving New Jersey in the second half of 2026.
Why it matters: - The deal gives Otter Moving a high-visibility platform in New Jersey as it prepares to expand beyond New York City. - The partnership also links the mover to two major metro-area sports brands, after its earlier deal with the Brooklyn Nets. - Otter Moving plans to start direct New Jersey service in the second half of 2026 for local moves within the state and long-distance moves to and from New Jersey.
What happened: - Otter Moving & Storage announced a multi-year partnership as an Official Small Business Partner of the New Jersey Devils. - The partnership includes a presence at Prudential Center in Newark through digital signage, fan engagement initiatives and collaborative programs. - Otter Moving also has an existing Official Small Business Partner relationship with the Brooklyn Nets, announced in March 2025.
The details: - Otter Moving will appear on in-arena digital signage and LED ribbon boards during Devils home games. - The company will take part in multiple networking events aimed at strengthening the local New Jersey business ecosystem. - Founder and CEO Vlad Milosevic said New Jersey has long been part of the company’s business, with moves between Brooklyn, Manhattan, Hoboken, Jersey City and the suburbs. - Otter Moving says the New Jersey expansion is part of its second-half 2026 growth plan. - The company currently serves all five boroughs of New York City and handles long-distance moves anywhere in the United States. - Otter Moving says it has a fleet of more than 50 trucks, more than 2,000 five-star reviews, a 99.5% customer satisfaction rate and a 99.8% on-time arrival rate. - The company says it has completed more than 10,000 moves since 2022. - Otter Moving says it is fully licensed and insured, with USDOT #3900819 and NYC DOT certification.
Between the lines: - The partnership signals a push to build brand familiarity in New Jersey before the company opens direct service there. - Sports sponsorships can double as customer marketing and business networking, especially for local service companies trying to establish trust in a new market. - Otter Moving is leaning on community ties and service metrics rather than broad advertising to support its expansion story.
What’s next: - Otter Moving expects to begin serving New Jersey in the second half of 2026. - The company plans to offer both local and long-distance moves across the Garden State once service launches. - Additional visibility through Devils games and local business events will likely support the rollout.
The bottom line: - Otter Moving is using a Devils partnership to tee up its New Jersey launch and deepen its East Coast footprint.**
Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.
Sign up for:
SMB in Action
The daily local news briefing you can trust. Every day. Subscribe now.
Check Your Email!
We sent a one-time activation link to: .
Confirm it's you by clicking the email link.
If the email is not in your inbox, check spam or try again.
Welcome back!
is already signed up. Check your inbox for updates.